Results 1 to 5 of 5

Thread: How to create a unique and successful minimalist watch brand

  1. #1
    Senior Member
    Join Date
    May 2010
    Location
    London (formerly Edinburgh)
    Posts
    1,411

    Default How to create a unique and successful minimalist watch brand


  2. #2
    Senior Member DaveH's Avatar
    Join Date
    Mar 2007
    Location
    Northern California
    Posts
    3,031

    Default

    Absolutely fabulous. All that is missing is plenty of Getty images. People doing fun things, not necessarily attractive people, but people who look interesting. The perfectly groomed and clothed 60 year old with an absurdly cute child next to him.

    All of this is exactly spot on. Thus we have the $1000 Raymond Weil or Gucci. That is a $30 Chinese flea market watch with plated hands and a story to tell. Thanks Rod.
    D

  3. #3
    Administrator ianp's Avatar
    Join Date
    Feb 2007
    Posts
    6,104

    Default

    There is also the Montres Allison tactic of creating a parallel webpage warning people of the many fakes of your watches that being peddled, particularly if your markup is quite high.

    IAP
    Order of the Invisible Ethereal Electron with Crossed Wizard's Wands

  4. #4
    Member msa6712's Avatar
    Join Date
    Feb 2007
    Location
    Z-7
    Posts
    475

    Default

    Funny -- C@rvus Watch Company, what a debacle!

    msa6712
    Z-7

  5. #5
    Junior Member
    Join Date
    Oct 2012
    Posts
    5

    Default

    Perfect, they got every bit covered. I've seen plenty of hipsters in faux lumberjack uniforms in coffee shops wearing similar type watches on colourful NATOs, of course carefully selected to match their vintage scarves.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •